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In international
business, the same
approach to every market
will not yield the same
results in each market.
Advertising campaigns
that are designed to
achieve a certain
positive response for
one market may be
considered offensive -
or boring - in another
depending on the unique
cultural and social
characteristics of each
people. Engineers in
America may be
accustomed to remote
support, whereas
Engineers in Japan may
demand personal site
support. Titus
Consulting LLC is
prepared to help your
business or organization
approach the Japanese
market in any number of
ways, with emphasis on
achieving milestone
targets to gauge
success:
- Market and
Demographic Research
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(Source:
"Outstanding
external
debt balance
statistics"
compiled by
the Ministry
of Finance
and the Bank
of Japan) |
Does the product
already exist in the
market? How is your
product unique, and
do difference add or
detract to its
marketability? Who
are your
competitors, and
what is their
manufacturing base?
Is the demand for
this product
increasing or
decreasing, what are
the projections of
local businesses and
economists? Titus
Consulting draws
from a base of
practical knowledge
and academic/trade
resources to give
you the most
accurate and
unbiased information
to assist with
strategic
development.
- Advertising
Campaigns
 We
will work with your
agency to develop a
campaign
tailor-made, or
modified, for the
Japanese market, and
assist with
communications to
local parties.
Language barriers
will not block the
communication of
subtle nuances or
interrupt creative
collaboration.
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Communications
 Whether
the translation of a
single technical
paper or product
catalogue, text for
a web page, or
ongoing support as
intermediary between
you and your
customers or local
representative, we
offer the linguistic
support you need to
convey (and receive)
clear messages.
Titus Consulting can
also arrange to
attend business
meetings as
translator and/or
mediator.
-
 Business
Culture and
Partnerships
First impressions
are important, but
more so is the
development of
personal bonds with
your foreign
counterparts for the
continued success of
your business in
Japan. Titus
Consulting will
assist your
executives to become
familiar with
business etiquette
and greetings, and
work with you to
find, develop and
maintain strong
relationships with
local partners.
Feel
free to contact Titus
Consulting LLC regarding
any aspect of marketing
to Japan. There are no
fees for initial
consultations, during
which we can discuss
your goals and the
potential for success of
your product or service
in Japan.
TITUS CONSULTING LLC
ACCEPTS CREDIT CARD
PAYMENTS
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